Division D has a strategy to find the unit and targeting that performs best for the clients. In being a dynamic network, our team will exhaust all creative units of interest; creative can be provided by an independent team or we can offer a referral to the creative team at Torch. The second point of our strategy is to implore targeting options and optimization techniques that will allow each ad to be served to a target audience.
Our targeting methods include:
Division D optimization techniques stand apart from the rest. All campaigns are assigned to a dedicated member of the account management team who utilizes all the possible targeting and optimization options available. For all campaigns, optimizations are rendered by Creative, Publisher/Site, Conversion Metrics, and Targeting Options. Division D can run multiple creatives and see the exact website that performs for a specific offer.
Division D wants to make every campaign a successful operation across the board. The dynamic nature of the network offers a solution to the ever-changing online landscape.